by Brad Bond | Nov 13, 2019 | News Local |
Behavioural study conducted by Walnut Unlimited for Mood Media and global sports retailer INTERSPORT confirms that sensory marketing has a positive emotional, cognitive and behavioural impact on shoppers Shoppers spent almost six minutes longer in-store when the... 
by Brad Bond | Aug 30, 2019 | News Local |
This week Mood Media sat down with Matthew Westwood, Arts Correspondent at The Australian, to talk about the evolution of the in-store audio experience and how we go about working with brands and retailers to bring their identities to life through music. This is what... 
by Brandon Orndorff | Jul 2, 2019 | News Local |
Digital signage has been around for a number of years, but not all quick-service restaurants (QSRs) have fully leveraged this type of marketing strategy. Many in the QSR industry still adhere to more traditional marketing methods to attract customers, not realising... 
by Brandon Orndorff | Jun 20, 2019 | News Local |
SYDNEY, Australia – 20 June, 2019 – Mood Media has been appointed as Nissan Australia’s multimedia experience agency following a competitive pitch. Mood Media will provide Nissan with its digital sight and sound solutions in all of the refurbished Dealerships... 
by Brandon Orndorff | Jun 17, 2019 | News Local |
The next few months will see the rollout of OneMusic, a new licensing regime that will change the fee structure of music licensing. If you run a business that plays music in a public space, it’s essential to stay on top of the changes – and realise the true... 
by Brandon Orndorff | May 27, 2019 | News Local |
The construction sector has a wide variety of uses for digital signage and opportunities are available for both internal and public communication. Site safety boards, project management displays, touchscreen training guides and sales and marketing suites are just a... 
by Brandon Orndorff | May 8, 2019 | News Local |
The problem isn’t getting customers in the door, it is getting them to leave with a set of keys to a shiny new vehicle. The Australian automotive retail market is one of the most competitive in the world. There are over 60 different vehicle brands to choose from and... 
by Brandon Orndorff | Mar 18, 2019 | News Local |
Say goodbye to sterile, vacant hotel lobbies and hello to more inviting community spaces with free (and fast) Wi-Fi– the hotel lobby is becoming an area where millennials can grab a cocktail or socialise with friends, and local workers can use as a base for meetings.... 
by Brandon Orndorff | Feb 20, 2019 | News Local |
While many people believe that shoppers are overwhelmingly moving to online, 79% of Australians are likely to choose a store over online if there is an enjoyable atmosphere (music, visuals, scent). So, in order to succeed, shops need to ensure that they are creating... 
by Brandon Orndorff | Dec 9, 2018 | News Local |
Does the smell of baking bread really lift supermarket sales? Would you purchase more French wine if you heard French music in a bottle shop? Mark Larner says yes. If you saw a display of French and German wines and heard Edith Piaf in the background, would you opt...